DESIGN GRAD SHOW 23’
Showcasing talented design students
Website design • Branding Identity
Client
Dan Johnston
Creative Director
Katrina Sandbach
Studio
Burrow - Western Sydney University
E-INVITATION
THE CHALLENGE
Each grad show should have a certain theme that visually represents the cohort of that year. The design should stand out from past WSU design grad shows. It should also differentiate from the other grad shows being held around the same time so that we can attract our preferred industry guests and capture their attention, whether to attend the exhibition itself or, most importantly, to direct them to the website, which has a longer lifespan.
WHAT I DID
Creating a website design, UI interactions, and branding identity to display the 4th-year Bachelor of Design (Visual Communication) students’ major projects. I have been grateful to have been shortlisted for this project, and I wanted to break down the elements within this brand. The theme for the 2023 grad show is all about creating a network throughout the years of design and establishing a connection with one another. The design concept is bold and colourful, integrated with AI, whilst embodying subtle but loud vibes which I think best describes our cohort.
DELIVERABLES
Website Prototype
Branding Identity
E-Invitation
Banner
BANNER